Capability stack
CampaignSpark operates the channels that move pipeline — with strategy, creative direction and measurement held in one performance system.
How we work
Many agencies sell services as disconnected line items. We organise work around a shared growth thesis so SEO content supports paid keywords, paid social creative mirrors landing narratives, and CRO experiments protect the efficiency of every channel.
Engagements begin with instrumentation and opportunity mapping. We identify where Canadian demand already exists, where competitors overspend, and where your offer messaging leaks conversion. Only then do we scale media or publishing velocity.
You retain ownership of accounts, creative assets and data. CampaignSpark acts as operator and strategist — never a black box that locks you into proprietary platforms.
Core services
Technical SEO, content architecture, digital PR collaboration and local or national Canadian SERP strategies. We prioritise commercial intent clusters and protect rankings through migrations, platform changes and competitive shifts with transparent roadmaps your developers can execute.
Account architecture, query management, Performance Max governance, remarketing and offline conversion imports where your CRM allows. Budgets are planned in CAD with clear efficiency thresholds and kill criteria for underperforming segments.
Creative testing systems, audience design, frequency control and funnel sequencing. We treat social as a measurable acquisition and nurture channel, not a vanity engagement pool disconnected from pipeline.
Experiment design, form optimisation, event taxonomy and reporting that leadership can read in minutes. Lead quality loops with sales keep marketing honest about what “conversion” should mean for your business.
Weekly signal reviews and monthly strategy boards translate platform data into decisions: scale, pause, rewrite or restructure. We emphasise contribution and pace over vanity dashboards that hide weak unit economics.
Structured kickoffs align stakeholders on goals, constraints, brand voice and success metrics. Workshops are designed for busy Canadian leadership teams who need decisions, owners and timelines — not endless brainstorm sticky notes.
CampaignSpark is a performance marketing agency. We do not sell proprietary SaaS, replace your IT department, or operate as a general web development studio. When technical builds, custom software or deep infrastructure work are required, we coordinate with your chosen partners and keep marketing outcomes as the north star.
We also avoid guaranteed ranking or ROI claims. Markets move. What we control is process quality, testing velocity, measurement integrity and clear communication. Those disciplines are how durable growth is built for companies competing across Ontario, Canada and North American demand centres.
Pricing for ongoing services is typically packaged through our programmes. Project-based diagnostics remain available when you need a time-boxed assessment before committing to a retainer. All commercial proposals are issued in Canadian dollars with scope, assumptions and exclusions listed plainly.
Tell us what is working, what is expensive, and what leadership expects in the next two quarters.
Book a performance briefing